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What is female genital mutilation? What is a social norm? What is gender inequality? What is the role of law reforms? Which are the processes leading to social changes?

Here is the first of four animated videos to answer these questions:

Video 1. Dynamics of a Social Norm: Female Genital Mutilation
Video 2. From Gender Inequality to Shared Positive Social Norms
Video 3. Legislation as a tool for behavioral and social change
Video 4. Collective Consensus and Harmful Norms Shift: Transformative Elements for Change

The videos have been produced by AIDOS as a support tool for the UNFPA-UNICEF Manual on Social Norms and Change, in the framework of the "Building Bridges between Africa and Europe to tackle FGM" project, supported by the UNFPA-UNICEF Joint Programme on the Elimination of Female Genital Mutilation.

Directed by Adele Tulli
Animation by Peque Varela
Music and Sound Design by Gregorio De Luca Comandini
Sound Mix by Riccardo Spagnol
Voice over by Ayo Dambell

© AIDOS 2020 © UNFPA 2020